The Marketing Officer will execute the actual implementation of different marketing ideas to provide the family fun experience that makes every day better as well as to make sure all implemented activations will drive foot traffic, vehicle count, and mall sales through cost-effective campaigns for SM Cinemas.

Job Responsibilities:

• Participate in the development, conceptualization, and execution of marketing campaign plans in agreed-upon timelines.
• Create advertising and media plans, publicity materials, and other means of promotions, such as digital campaigns.
• Liaise and cultivate a healthy relationship between tenants, brand partners, suppliers, and other organizations that will help achieve marketing goals and campaigns.
• Prepare reports on the effectiveness of campaigns, and key learnings, as well creation of competitive checks, overall management, and documentation of projects.

Job Qualifications:

• Bachelor’s Degree in Marketing, Mass Communications, Advertising, or similar courses.
• At least 3 years of experience in Marketing, Advertising, PR, or Digital.
• Strong and confident communicator, great interpersonal skills, team player.

Please refer to job description.